How To Start A Blog And Make Money In Canada [FREE Course]
Chapter 5
How to Keep Going
Overview
Blogging can be stressful due to its demanding nature. It does not only involve writing but designing, optimizing, and distributing content across different channels. It is the work of four people in one. However, many bloggers give up shortly after starting the journey, wasting their time and efforts. As we round up this course, this chapter provides you with four cardinal pillars to sustain your journey to the desired destination.
1. Update and optimize your blog posts
Search engines love fresh content as much as humans do. This requires you to update your blog posts regularly to reflect any changes.
There may also be new questions or queries on search engines about what you have written.
Taking time to address these in blog posts will help you increase the quality of your posts and attract more traffic.
Other things you need to update regularly include your themes and plugins. You will be notified on your blog backend when any of this requires an update.
2. Follow Google updates
Google updates its algorithm regularly to provide search users with the best information.
As a blogger, you need to stay up-to-date with every Google update that may affect your blog performance on SERPs.
To stay up-to-date with Google updates, visit the Google Search Status Dashboard at least once a month and keep your eyes on Google Search Central’s social media handles.
3. Connect with other bloggers
Connecting with other bloggers will help expand your knowledge and keep you updated with industry trends.
The easiest way to connect with other bloggers is through social media. Some of the top blogging and SEO experts to follow include the following:
You can also connect with expert bloggers in blogging communities such as:
- Facebook: WordPress Help for Non-Techies
- LinkedIn: SEO Bloggers
- Reddit: Bloggers
- Quora: Bloggers
Similarly, you should connect with experts in your niche on social media, forums, conferences, and online communities to stay informed about the current industry’s practices.
The bottom line is to always improve your knowledge about the blogging industry and your niche.
4. Comply with local rules
Finally, you need to comply with local rules to avoid trouble when blogging in Canada.
The Competition Act requires you to provide a clear disclosure when you include an affiliate link on your post or publish a sponsored post on your blog.
In addition, your blogging income is considered a business income in Canada. As such, you need to report all your blogging earnings when filing your tax returns.
Summary of Chapter 5
Those are the four cardinal pillars you need to keep going when blogging. As you engage in this journey, be open to learning more from your experience and the experience of experts in the industry.